Getting Word of Mouth Work For You-Free,Fast and Massive Publicity

In my early childhood I used to live in Thali- a small village in Hoshiarpur, Punjab. The village was so small that you could count number of people living there. Everybody knew everybody. There were fixed job profiles of villagers. You knew who to call. The downside was that you had to put up with whatever was available because there were no choices.

I still remember the plumber whose services were so poor that nobody liked him. But he was plumber. His family had been doing this for generations. There was no one else for that job. That man would always come late, do his work half heartedly and never bother to check post-job whether it was working fine.

Competition was a word that wasa not heard by anyone. Marketing was not required.

Few years later we chose to move to a small town caller Tarapur. Read more

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Tags: advertising, competition, internet-business, publicity, recommendation, technology, word of mouth

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