It was Dussehra time in my childhood days and I think I was in 7th standard. few of my friends decided to earn some quick money during Dusshehra festival by selling some stuff. It is quite a small village and children working fo rthemselves is not considered a good thing . Niether by society or by parents. Looking back I think that children should be encouraged in participating the activities that [...]

Sometimes after everything you do, your profit revenues do not seem to grow. At that point you must ponder and analyze how to increase profitability of your product. Profitability can be increased by externally or internally. External increase: This would mean that you generate higher revenue by increasing the number of sales or raisning the price. Internal increase: Reduce your expenses in [...]

I am yet to write my first ebook. I had been postponing it for quite sometime now for some reasons or other. It is not i schedule even for next one month. All that I am doing is shuttling between hospital and my home office. I actually enjoy both places. Had it been any other job I would have quit it long time back but being a doctor does give different kind of satisfaction. But I am aware [...]

What is the secret to grow a successful business. Nothing but few things that you must do. Every business is unique. Yours Too. But then each business needs to follow some basic principles. These are the principles on which everything else revolves. To succeed you must do the things based on those principles. Here they are

First hurdle faced by a new marketer in beginning of his business is the traffic generation. Many a businesses die because of lack of traffic. Second obstacle to survival is lack of sales despite the traffic. This happens very commonly and in my view is part of the learning curve. If you are getting traffic but making no sales or sporadic sales, you need to look into your site and ask, "why [...]

When was the last time you asked this question to yourself? Every now and then you must pause and ask yourself this question. Who are you? What is your standing in your field?

Writing a sales letter is a skill that needs to be mastered by every internet marketer. A sales letter can make or break your business. If your sales letter is good, it can make you all the money you can imagine. Similarly a poor sales letter may spell business failure for you. Like every other art sales letter perfection comes from repeated practice and use. You need to write again and [...]

Traditional website stats and analytics are good way to check website performance. They give good idea about number of visitors, their geographical locations, browser they are using and URLs they are visiting on your website. You can also monitor performance of your compaigns, number of conversions occurring, keywords used to search your website and your website ranking for those keywords. But [...]

Note- This article is inspired from email I received from Paul Meyers. In his letter Paul talks about two types of sales that can be made. Roses and aspirin.

It is well known fact that people buy benefits rather than the product itself. When somebody buys something, he is focused on what that something can do for him. There are emotional triggers that people respond to when it comes to purchasing. To make successful selling, your product must address those emotional trigger. Today I am listing the triggers that you can shoot at when creating and [...]