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Online Business Competition Assessment – How To Do It?

Analyzing your business competition is vital part of your business. Competition assessment and analysis helps you to tell the strength of your businesses against your competitors, the weak areas and strong points. It also enables you to become proactive and make first moves to take more of the market.
Competition analysis is a detailed review of [...]

Popularity: 29% [?]

Develop Your Strengths-Focus on The Things You Do Well

In our traditional education systems, we are taught to learn everything. A student is considered good if he performs in all subjects.
If somebody is good in Maths and poor in English, he is asked to devote more time on English and lesser on Maths. Because sole purpose of that education is to get [...]

Popularity: 19% [?]

Google Adwords-Landing Page Load Time Evaluation Begins

Google Adwords have finally started evaluating Landing Page Load Time for calculating Quality Score. They are late by one month as per their previous announcement but they have finally started it.
For those who do not know Quality Score is dynamic variable assigned to each of your keywords calculated using a variety of factors and measures [...]

Popularity: 39% [?]

Yahoo Alters Minimum Bid Prices For Advertisers

Yahoo! has made a change in its minimum bid policy.
Minimum bid at Yahoo! would not be $0.10 any more. Yahoo has announced that minimum bid could be higher or lower than that.
Minimum bid for content network would stay at $0.10 meanwhile.
Publisher from all over all reporting a steep rise in their minimum bids. A rise [...]

Popularity: 19% [?]

Google Website Optimizer Is Out of Beta

Google Optimizer, Google’s free content testing and optimization tool is out of beta. It allows you to test different variations of your site content and design to determine what will be most effective at converting your visitors into customers. The tool allows to carry multivariate experimentation and provides better user experience. The [...]

Popularity: 20% [?]

Demographic Bidding Now Available For AdWords Advertisers

Google has officially announced availability of demographic bidding for all its Adwords’ customers. Earlier beta, this feature has been made available with effect from 21 March.
What is demographic bidding?

Popularity: 22% [?]

Popularity: 22% [?]

Understanding Bid Gap Effect in Adsense

Adsense uses the advertisements from Google Adwords to display on your site. Because Google Adwords is a PPC scheme and the ad slots are determined by bidding prices. The higher ad bidder would win higher position in the search as well as content bidding.

That is from advertiser’s viewpoint. At publisher’s end higher bid means higher [...]

Popularity: 24% [?]