In online business offline marketing is not given much thought. Offline methods are great and if done rightly can bring a lot of customers

Classified Ads

Classified ads are published in almost all newspapers.This method of advertising should be tested by each marketer. It works great for lead generations. A strong benefit-driven headline and a clear call to action gets a lot of attention. Free reports work very well with classifieds. My local paper, the Hartford Courant even has an ongoing deal of 3 lines for 3 days – for free! Even adding more lines only ends up costing a few bucks. With a price like that, there’s no reason anyone with a website should not be testing ways to draw traffic to the site with classifieds.
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