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Traffic Decreased From Paid Search As Compared To Organic Search

I have never been a fan of paid search. I know there are people who have visitors turned subscribers from paid searches like Adwords but except for few sales of ebooks, I have never been very keen on buying the visitors. I am more of a follower of building the visitors.
I have never used paid [...]

Popularity: 23% [?]

30 Free Keyword Research Tools For Your Internet Business

Keyword research is an indispensable part of online business and internet marketing. From market research to product creation to PPC campaign, one cannot function without keywords. While there are excellent tools available for a price, there are equally good tools available free of cost.
This is big list, real big. Few of  them are teasers for [...]

Popularity: 25% [?]

Google Adwords-Landing Page Load Time Evaluation Begins

Google Adwords have finally started evaluating Landing Page Load Time for calculating Quality Score. They are late by one month as per their previous announcement but they have finally started it.
For those who do not know Quality Score is dynamic variable assigned to each of your keywords calculated using a variety of factors and measures [...]

Popularity: 39% [?]

Adsense Says No To Blending of Adsense Ads For Optimization

One of the most effective optimization that had been recommended by Adsense itself were to blend your ads in such a way that they look part of your website.
People have blended the ads the way they wanted, sometimes making reader wonder if he is looking at advertisements or the content.
But no more!

Popularity: 24% [?]

Popularity: 24% [?]

Understanding Bid Gap Effect in Adsense

Adsense uses the advertisements from Google Adwords to display on your site. Because Google Adwords is a PPC scheme and the ad slots are determined by bidding prices. The higher ad bidder would win higher position in the search as well as content bidding.

That is from advertiser’s viewpoint. At publisher’s end higher bid means higher [...]

Popularity: 24% [?]