July 7, 2007
Info Product Business without Your Own Products-Doing Your Business with Affiliate Products
After all this discussion about info product creation we arrive at a commonly asked question.
What if I do not want to create a product or do not want to get it created? Are there any options available? Can I still do online business?
Yes! The answer is affiliate products.
Affiliate products allow you to do online business without rolling out your own products. In fact there is an army of affiliates over the internet doing business day and night.
And affiliates do make handsome money.
Let us understand the concept of affiliate products in detail.
When a company or person launches its product, it aims at getting maximum number of customers. To achieve this product must reach the maximum number of people. In offline business this is done through agents, franchises and partnerships.
In online business this can be easily achieved by affiliate programs. When you join an affiliate product you get your affiliate ID which can be inserted in the hyperlink of the product.
When a customer clicks on the hyperlink (with your ID included inside) the customer is taken to the sales page of the product. If a sale is made then you get your commission from that sale. Seller is happy and you are happy.
It is a win-win arrangement.
You do not have to create a product, the company did not do efforts for selling but both are benefited.
Affiliate products are a great way to make money. But a keep this in mind before you join an affiliate program-
An affiliate program should be free to join. Do not join a program that will charge you a fee to become affiliate. Sometimes you buy a product and get affiliate status as bonus. That is acceptable.
There are some programs which charge you a monthly fee for becoming a member and you are expected to recruit more for getting a commission. These are not affiliate programs but MLM programs. Such programs eat up a lot of your money before you realize. In such programs you sell a membership and your recruit is expected to sell the same in return. This kind of sale is hard and associated with high attrition.
You should get a good commission. Check the percentage offered. Good programs offer 30-60% commissions.
Choose an affiliate program that you would like to sell. If you are not convinced about usability of the product, you will not able to sell it convincingly.
Select your product carefully. High priced products seem quite lucrative due to higher commission but the market for those may not be that large.
One very important factor that is often ignored is your aptitude for the particular product. Select a product that you can associate your interests with. For example if you like fishing then a product that caters the fishing needs will be easier to sell than a selling a real estate product.
Again I must emphasize to study the market and demand for that product. Though the company would have done that already but there is n harm in little exercise.
Plan your market strategies beforehand.
It is better if you make your own website instead of promoting the copy of the original page laced with your link. Having your own website gives you a unique identification and professional look. The other advantage is that you can promote multiple products on the same page rather than promoting different pages separately.
Try and give your full efforts into promoting what you have got. Affiliate programs are good way to learn the market tactics. Learn and try them best to your abilities.
Stick with the product you have chosen instead of jumping to the new offer of some other product. New products are being released everyday but being new does not mean that it is better and easier to sell.
Here are few affiliate product centers that offer you a number of products to sell
Internet Marketing Center
Clickbank.com
Commission Junction
With this we end our discussion on product creation. From now onwards we would discuss setting up of your own website.
Till then.
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