Chronicle of Journey of A Doctor Into World of Internet Marketing
Adsense Blog has started a new teaching series on its blog called Adsense Facts and Fiction.
So if you are new to Adsense or are struggling with basics, you can take the advantage of new material.
Adsense is a good way to start making money and still it is one of the major sources of my online revenue.
It may be possible that the blog does not answer all the queries but any information that you can lay your hand upon is worth it.
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Finally the Adsense has decided to be transparent. Today Adsense revealed the shares for our two main AdSense products — AdSense for content and AdSense for search.
This might not alter the revenue you get but it would help things to become more transparent.
Adsense revealed that AdSense for content publishers, who make up the vast majority of AdSense publishers, earn a 68% revenue share worldwide.
That means Adsense pays 68% of the revenue that it collects from advertisers for AdSense for content ads.
And Adsense keeps 32%. [Read more...]
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Recently Google announced two cool new optimization options which would be of great value to publishers. These features are Adsense for search ads and Adsense for Ajax. I think both have their uasability and if used well they can bring in more revenue.
AdSense for Search Ads Only
Now in addition to custom search ads option there is another option for monetizing the search ads. You can now monetize your own, non-Google search results. Now, with AdSense for search ads only, publishers can now include AdSense for search ads on their pages and pair them with their own, homegrown search results.
By adding just a few lines of JavaScript to your page, you can display AdSense for search ads above, beside, or below your own search results. You can pick the size, shape and number of ads displayed in each block, and you can even adjust the style of the ads to better fit the look and feel of your site.
AdSense for Ajax
Other option is content ads with AdSense for Ajax. With traditional AdSense for content, ads refresh only when a page is reloaded. However Ajaxallows visitors to navigate a lot of content without actually leaving a single page. You must have come across tabbed interfaces where you can browse different tabbed sections without reloading the page.
With AdSense for Ajax, your AdSense for content ads will refresh whenever there’s a context change – regardless of whether the page reloads or not.
Both of these AdSense features can be easily added to most sites by just copying and pasting a few lines of JavaScript code, which will help you show highly relevant ads to your visitors.
I am amore interested in the former one as I do not use Ajax.
If you use please let us know your feedback for sure.
Popularity: 4% [?]
Category filtering in Adsense is a feature that gives publishers the ability to block ads that fall into specific categories
Regardless of how ads are targeted, they’ll be filtered if they’re within one of the selected categories.
There is a good news if you’re an international publisher who’s been waiting for category filtering.
Google Adsense is expanding the feature’s availability worldwide. It’s currently available in English, French, German, Spanish, Italian, Dutch, and Arabic. In addition, we’re beginning to roll this out in beta for Chinese, Japanese, Polish, Portuguese, and Russian.
The feature is still in beta though. [Read more...]
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There is a good news from Adsense for publishers from Saudi Arabia, Croatia, Iceland, United Arab Emirates, Latvia, Lebanon, Slovenia, Tunisia, Moldova and Malta. Google Adsense has enabled Western Union payment in these countries.
If you live in any of these locations, you can now sign up to receive your AdSense payments from your local Western Union agent.
Advantage of Western Union
You will receive your earnings sooner with Western Union and you would not have to wait for your checks and then wait for their clearing. You can collect the payment next day after they are issued.
Moreover their would not be a fee charged.
However payment would be scheduled as before. The payments will be made in US dollars, but they may be picked up in your local currency.
Requirements & Conditions
Congratulations to the publishers in these countries. I really hope that this option comes to India soon.
With this new update the list of countries where you can get Western Union payment is -
A total of 40 countries.
Popularity: 6% [?]
If you an Adsense publisher you already must know what a link unit is and using it on your blog. Link units are a different type of ad format which display a list of topics relevant to the content of your page. When a user clicks on a topic, we’ll show a page of related ads and you’ll earn from valid clicks on those ads.
Link units with some publishers perform quite well and if you are not using it till now Google gives you anew reason.
Google Adsense blog has reported that link unit ads have been revamped and now are much better than before
It claims to have rewritten link unit matching system completely. [Read more...]
Popularity: 5% [?]
I happened to join Google Affiliate Network for becoming an affiliate at DIYSEO, an SEO solution for small business owners.
Google Affiliate Network needs you to have a preexisting Adsense account which I had and my application was approved within a day.
Once I logged in I was surprised to see the number of advertisers Google Affiliate Network had. There are a lot of products that you can sell with your payment in just one account.
What Is Google Affiliate Network?
Google Affiliate Network is self explanatory. It is an affiliate network that allows you to an advertiser’s banner or text link on your site. When a transaction, such as a sign-up or purchase, occurs through one of these affiliate links, Google Affiliate Network will track the sale and pay you a commission.
What Are The Requirements?
You need to have a website with audience. Google says
We encourage you to consider Google Affiliate Network if you:
- Manage a site that attracts a desirable audience.
- Can test advertising offers and nurture the most productive relationships.
- Are an expert in driving and converting visitor traffic.
- Adhere strictly to Google Affiliate Network quality standards and advertiser-specific terms.
It further mentions
We’ve found that Google Affiliate Network tends to yield greater benefits to publishers who create niche content, manage loyalty and rewards programs, aggregate coupons and promotions, or manage social media.
So if you have a website you can potentially apply for joining the network. Google Affiliate Network even accepts publishers outside of the United States.
Is There Any Fee?
A good affiliate network is always fre of charges to join. There’s no cost to participating in Google Affiliate Network.
How To Apply?
To sign up for Google Affiliate Network:
1. If needed, apply to Google AdSense.
2. Visit the Google Affiliate Network sign-up page.
3. Provide your AdSense user name and publisher ID.
4. Provide your website information, promotional details, and other profile information to create your Google Affiliate Network account.
Typically you would receive a confirmation or rejection when the review process is complete. That usually should happen within 24 hours.
I am still restricting my campaigning with DIYSEO but I am considering joining few publishers more.
Would let you know.
You can share your views in the comment box.
Popularity: 8% [?]
Google Adsense has a new feature now and this feature was rolled out last year to American and European publishers. Two days back this feature has been extended to all the publishers world over.
The feature is inclusion of Google certified ad networks into Adsense.
Before this feature n Adsense publisher could show only Adwords advertisement in his Adsense ad display. But after this feature is enabled, an Adsense publisher would also be showing advertisements from other ad networks which has been certified by Google.
Here is the original video that explains it well
AdSense allows multiple Google certified ad networks to compete for your ad units. This new capability is called yield management and is powered by DoubleClick Ad Exchange.
Google says it would help you generate the most profit for every ad that appears on your site. More ad networks mean more competition and this means display of higher bid whether that comes from AdWords or other ad networks.
Google further says
We conduct a thorough certification process to ensure that ad networks meet Google’s requirements for third-party ad serving with regard to user privacy, accuracy of measurement, latency, and compliance with our creative policies.
The ads are placed in standard ad formats offered by Google in Adsense.
If you wish you can also request allowing or disallowing a particular ad network.
To allow or block ad networks:
1. Sign in to AdSense.
2. Click the AdSense Setup tab and then the Ad Review Center tab to see a summary of allowed and blocked ad networks.
3. Click change beside the summary.
4. Choose whether to allow or block ad networks in the ‘Allowed ad networks’ box:
5. Click Submit. Changes will take effect within approximately one hour.
Certified ad networks and advertisers are not allowed to collect data from your site for the purpose of subsequent targeting.
Would this actually transform to higher earnings per click.
It seems very likely.
Popularity: 6% [?]
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