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Banner Exchange For Traffic – Do They Work

June 29, 2010 By Arun Pal Singh Leave a Comment

Participating in banner exchanges is supposed to be easy method  to drive traffic to your website. While I did it for first few weeks in my early days, I have never seriously used them for reasons more than one.

But marketers who want to take advantage on a limited budget may find banner exchanges to be quite useful.

Concept of banner exchange is simple. You do not pay for banner ads you want to place on other websites. Instead you strike a deal. You place someone’s banner on your site and in return your banner is placed on someone else’s site. This is achieved by banner exchange system which calculates the impressions and displays. [Read more...]

Popularity: 17% [?]

Filed Under: Traffic Generation

Where Are The People?

January 12, 2010 By Arun Pal Singh 2 Comments

Traffic is lifeblood of any website. Without traffic, your website is meaningless, fruitless and worthless.

With build and they will come era behind us, a website needs to be promoted to make it successful.

The question that often arises in the mind of the marketer is

“Where to promote?”

The answer can be as imple as this question

“Where are the people that you are looking for?”

Just locate the people and everything else would follow. [Read more...]

Popularity: 6% [?]

Filed Under: IM, Traffic Generation Tagged With: , , , ,

Alexa Changes Ranking Algorithm!

April 20, 2008 By Arun Pal Singh Leave a Comment

Alexa has changed the way it ranks websites. The announcement regarding this was made on 15th April on Alexa Blog.

I missed the news initially. When I logged today on Alexa I was surprised to see a jump in my rank.

Whatever the new algorithm is, it is working for my site.

Alexa has not revealed what changes have been made but lists following points [Read more...]

Popularity: 13% [?]

Filed Under: Traffic Generation Tagged With: , ,

An Incomplete Guide To Targeted and Not So Targeted Traffic To Your Site

February 20, 2008 By Arun Pal Singh Leave a Comment

Traffic is lifeblood of your online business. More traffic means more business and higher profits and vice versa. However, within traffic there exists two kinds of traffic subsets.

One is highly focused traffic called targeted traffic. This traffic consist of people who are actively seeking information about the things that your product is related to. This subgroup of traffic yields more conversion in terms of sales and subscriptions. [Read more...]

Popularity: 18% [?]

Filed Under: Traffic Generation Tagged With: , , , , , , ,

12 Methods of Offline Marketing That Would Increase Your Web Taffic

February 17, 2008 By Arun Pal Singh Leave a Comment

In online business offline marketing is not given much thought. Offline methods are great and if done rightly can bring a lot of customers

Classified Ads

Classified ads are published in almost all newspapers.This method of advertising should be tested by each marketer. It works great for lead generations. A strong benefit-driven headline and a clear call to action gets a lot of attention. Free reports work very well with classifieds. My local paper, the Hartford Courant even has an ongoing deal of 3 lines for 3 days – for free! Even adding more lines only ends up costing a few bucks. With a price like that, there’s no reason anyone with a website should not be testing ways to draw traffic to the site with classifieds.
[Read more...]

Popularity: 15% [?]

Filed Under: Offline Marketing, Traffic Generation Tagged With: , , , , ,

Traffic First

January 28, 2008 By Arun Pal Singh Leave a Comment

Long back when I started my first website on this domain, I committed innumerable mistakes. One of them was not building enough traffic.

I put up a site and started working on building a decent traffic for it.

Everyday I would do something that was to increase the traffic. I wrote articles, I participated in forums, I wrote classifieds.

Traffic started building.

The day came when my blog visitors crossed 400 per day. [Read more...]

Popularity: 17% [?]

Filed Under: Traffic Generation Tagged With: , , , , , , ,

8 Things That Can Make Your Website Popular and Bring Free Traffic

November 28, 2007 By Arun Pal Singh 2 Comments

To become popular your website should be get recommendation or links from other websites. But you cannot write an article and expect to get plenty of links.

You need to think beyond.

You must therefore create what I call usable resources for masses. It does not matter if that resource is already available on other websites. If you put it on your site, you would get your share of users. [Read more...]

Popularity: 24% [?]

Filed Under: Traffic Generation Tagged With: , , , , ,
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