Search Engine Tips That Every Searcher Should Know

June 27, 2007

If you understand how to perform sophisticated searches of online information, you will greatly increase your chances of finding what you want. If you know the right commands and usage, you will not only find the information but also save plenty of time.

Here are a few good tips that you can use to enhance your search

Using Phrase Searching

Enclosing the words in quotation marks makes the search engine return only webpages containing the exact phrase. Here is an example: If you search information using “make money” as your search query, the search engine will not show you the webpages which do contain make and money but are not in that order. This will also eliminate pages containing make and money in entirely different paragraphs, a major problem when you search without quotes.

Using Truncation

If you are looking for information on designing, you could use it as your keyword. However, if your results are limited in number and you want to broaden your search, you can use a root part of the word and abbreviate it with an asterisk (design*). The engine will return links to pages containing design, designs, designer, designers, and so on.

Using Capital Sensitivity

If a search keyword is capitalized, the search engine will return only documents containing the capitalized word.

Using Boolean Logic

These are perhaps the most useful feature in defining search criteria. Boolean operators provide us with powerful control. AND, OR, NOT, NEAR and parentheses are various Boolean operators that we can use to define our search better.

Note:All Boolean operators are to be written in capital letters otherwise search engine would treat them as keywords

AND

AND is used when you want a webpage that should contain all of your keywords. The search engine will display only those pages that have both keywords. For example: Using the search keywords internet AND business would return all pages that have both the words.

OR

OR is used if you want to broaden your search to find webpages that contain either of the keywords. This is very useful tool when searching for terms that have synonyms. An example is money OR wealth, which would return any webpage that had either of the keywords.

NEAR

This operator is similar to but more specific form of the AND operator. Not only it ensures that the document contains both terms but also that they are located near each other. I find this a better operator as AND can return in pages which have two keywords far away and not relevant enough.

NOT or AND NOT

If you use capitalized AND NOT preceding a search term, it would eliminate webpages that contain that term. If you want to find information on info products and do not want documents that include information relating to audio-books could use “info products” AND NOT audio-books.

Note:The usage depends on the engine. Both NOT and AND NOT have same role

Parentheses

AND, NEAR, OR and AND NOT, when used in conjunction with parentheses offer substantial control over the search logic used by the engine. We would understand use of parentheses by an example.

If you want to find a business tutorial you may use the search term as business AND (tutorial OR lesson). This would tell the search engine that webpages returned must contain both of the words business and tutorial or business and lesson. The parentheses distribute the keyword business to either of the two “OR” words inside the symbols.

Similarly if you were looking for information on cyberlaw you might want to use “cyberlaw” OR (legislation AND internet), which would return documents with the words cyberlaw or documents containing the word internet and the word legislation.

You can even nest one set of parentheses inside another to further refine the search. Since the word law/laws is a synonym of legislation we can truncate law and do this.

“cyberlaw” OR (interent AND (law* OR legislation))

This would tell engine to search for cyberlaw or pages containing internet and law(s) or internet and legislation.

Note: Some engines use + or - sign instead of AND and NOT. For example for searching home business you can use home+business [ No space between word and +]. and search will bring the pages containing both terms.

Using Specific Searches

If search engine offers you can limit searches to specific areas, the most common being the document title and URL.

Title search: If you are looking for information on search engine optimization and think that there are entire web pages devoted to your subject having the keywords in the titles, you can use:

title: search engine optimization.

Similarly you can do a URL search. If you are looking for all pages from Microsoft, you could use: url: Microsoft, which would return web pages created by Microsoft and others having Microsoft in URl.

Using Restricted Searches

Some engines allow you to limit your searches to “country” or “newsgroups” or blogs. Some search engines also allow you to search specific media such as audio, video, images etc.

I hope these tips will help you to make searching a better experience.

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Info Product Creation - How To Search Better For Information

June 25, 2007

Search is an important part of creation of info products. When you write on a topic you would like to gather maximum information before you start writing. Collected information also comes handy whenever you are in doubt or want to make a reference.You can search for the information both offline and online. Offline you can search the local libraries, magazines, newspapers and bookstores.

Online search is an easier and quicker way to search. I find it a better method to find and locate offline help material.

We all are familiar with online search. It could be smooth honeydew smooth or could result in frustration and headaches. We need to use search methods more effectively and efficiently for our business than we do for our normal daily queries. So we need to know every possible resource and every possible tricks that can be used for enhanced searching.

Search Engines: Online search activity is done mainly through search engines. Google, Yahoo and MSN are leading search engines. As a matter of habit we tend to restrict ourselves to one search engine. But it is important to know that search engines are not absolute. Neither they are similar. There differences in algorithms and the way they index the web results in slightly different search results. So if one search engine is not serving your query to the extent you want, you may wish to try other one.

Web Directories: Web directories classify and list the site according to the subject they cater. There are general subject directories and directories on specific subjects. For example I am listing few general subject directories you can check out.
Librarians’ Index - http://lii.org

Infomine- http://infomine.ucr.edu

Academic Info - http://academicinfo.us

About.com - http://about.com

Google Directory - http://directory.google.com

Yahoo Directory! - http://dir.yahoo.com

Wikipedia: Wikipedia ( http://wikipedia.org) is a community built online free encyclopedia where you can find information on almost any topic.

Metasearch Engines: when you submit a keyword to meta-search engine, it transmits your search simultaneously to several individual search engines and their databases of web pages. So you can query your search to all serch engines simultaneously. But the results may not be deep dug. So if you can, use search engines directly. A few common meta search engines are
Dogpilehttp://dogpile.com
Surfwaxhttp://surfwax.com
Copernichttp://copernic.com

Info Products from Other Authors : If you come across an ebook/audio book/video which possesses the information you are looking for and the author is credible enough, you can go for it. You would get most of the information you require without much search.

You also get to know your potential competitor. But if you do not want to buy, there is plenty of information available that is free and is waiting to be dug out.

Public Domain Books : All this stuff is free and most of them without copyrights. You can use the information and bring your own products out.Project Gutenberg is a great place to start.

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Product Creation - Profitability Of An Idea is Paramount

June 24, 2007

As we noted, planning the right business is very important aspect of business development. An ideal business is the one that you have an interest in, have the skills to manage, is financially feasible, and is unique.

Most individuals initially choose a business that they have a direct interest in or is related to a hobby of theirs.But it is very important to study the financial viability and the market for your business. We did this exercise before. But I would like to highlight few points again.

It is very tempting to rush with a product that is related to your area of interest, without proper study of the market. But it is the research and analysis that either confirms or discards the feasibility of the chosen business.

Your interest and skills may fit the business, but the demand, competition or financial requirements may make that choice unfeasible.

Do not be discouraged. There are many business opportunities and you should find an idea that would result in feasible business though it is loosely related to your original concept.

If your business is to be successful, economic viability takes priority over a personal hobby or interest.

If you can find economic viability in your business idea, it is wonderful. But if you cannot find viability in your own business idea(s), you should drop that idea and find out something that is feasible and profitable.

If you need to study a profitable topic/skill then do it but pursue an idea only when it is profitable.

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Info Product Creation-A Few Ideas For Your Info Products

June 23, 2007

There is lot of information being searched on the internet. Now a days people want everything cooked, packaged and ready to use. Internet is no more a new fancy thing now. It has become well known and house hold medium to look for information. People are getting used to it and as a result expectations are also rising. They want everything in few clicks and at one place. No body has time to go first to one site , gather few pieces of information and then visit other sites to find whether they have other pieces of information on the topic they are looking for.

[tag-tec]Info products[/tag-tec] provide a quick ready made solution. That is why info products are so hot and happening. There are a lot of topics you can write on and then sell.

Recently I got few mails where people said they can hardly think of any topic to write on.

Well! It is not so. Just search deeper.

Each of us is doing something everyday. Has a lot of experience and possess many different skills. You just have to become conscious of yourself. That requires some thinking.

Do it.

To help you with ideas I have listed few topics ( Thanks Eric for the inspiration). This list is just to let your imagination work. Ponder over and list your own ideas as you read this. Soon you would create a huge list of your own for info product creation.

  • How to make money without a job
  • How to travel ( any place you have traveled)
  • How to avoid traffic challans
  • How to grow the perfect lush lawn
  • How to advertise without spending a dime
  • How to write the perfect yellow page advertisement
  • How to start a music store/ any store
  • How to buy books at a discount price
  • How to avoid fleas from entering your home
  • How To get rid of rats
  • How to plug in your leaking roof effectively
  • How to start a Chinese restaurant when you are not Chinese
  • How to stop your cat from urinating on your carpet
  • How to build your own house for less than you think
  • How to buy a car for a penny
  • How to dream big
  • How to catch a thief
  • How to add on an extra room to your house
  • How to build your own fence
  • How to win at everything
  • How to stay relaxed while you drive
  • How to lose weight while you work at the computer
  • How to get your wife to cook more
  • How to train your bird to talk
  • 101 home business ideas
  • How to loose weight without dieting
  • how to manage your finances on your own
  • Electronic gadgets you can make at home
  • How to travel and rent condos for 60% less than normal rates
  • How to be a perfect dad/ mom/ grandmother/ grandfather
  • How to be a perfect son/ daughter
  • How to increase your productivity while working less
  • How to get your boss raving about you
  • How to plan your 25 year anniversary gathering
  • How to use Photoshop to create websites
  • How to speed read/write
  • How to win a child custody battle
  • How not to get a divorce
  • How to manage your time better
  • How to get the most out of your new car
  • How to get out of your lease
  • How to maintain your aquarium
  • How to increase your batting average 50 points overnight
  • How to hire a lawyer without spending a fortune
  • How to write a book in 100 days
  • How to get your teenage daughter to stop talking back
  • How to lose weight eating cereal
  • How to get rid of caffeine addiction
  • How to stop my teeth from grinding when I sleep
  • How to be more romantic
  • How to pop the question
  • How to be a better listener
  • How to start a conversation

I hope your imagination is enough triggered now.

Ride your wild imagination.

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Who Is Going To Buy? - New Product Added

June 22, 2007

whoisgoingtobuy.JPGStep By Step Methods To Successfully Launch Online Products. In this package you will find

  • A full 4 week start to finish, step by step launch guide for your products.
  • 6 aspects of a successful pre-launch.
  • Looking beyond immediate profits - the key to product launch success.
  • Building your business for the future correctly through lead generation
  • 4 launch day tips that almost ensure your product launches will go down without a hitch.
  • Methods of successful post launch day promotion.
  • Source files including word file and psd graphics file

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Info Product Creation : Making A Business Plan Before Execution

June 21, 2007

After you have narrowed down the topic and type of info product, you need to plan your business moves. Planning is crucial to your home business on the internet. In fact market research and product creation products are also part of your planning.

In the planning stage you would plan in detail for steps further required

  • Actual creation of the product –
    •  Material ( Write or Get Written)
    • Graphics ( Create or Outsource)
  • Secure A Domain Name For Your Website
  • Select A Domain Hosting Services
  • Writing A Sales Letter
  • Creation of the Website
  • Uploading the Product To The Site
  • Selecting a Payment Processor
  •  Marketing

From the list it might appear that steps are to be taken successively. Many of these steps can be taken be taken simultaneously. While you are writing your product, you can outsource the creation of graphics. You can start building your traffic by your marketing efforts while your product is yet to be created. This saves a lot of time and provides you quite a leverage.

It is entirely up to you whether you want to spend money and get these steps done for you but barring a few things like domain registration and web hosting, you are not required to spend on anything. But in that case you would need to invest your time and learn these skills so that you can accomplish these steps yourself.

You would have to determine what amount you want to spend. If you ask me you can start your business in less than hundred dollars.

We would discuss all these steps in quite detail in the coming posts. I would also write on how to get your things done for free. We would also discuss the various resources available.

Till Then

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List Building Series- New Ebook Pack Added To Download Center

June 21, 2007

    This ebook containing 4 ebooks by Jimmy D Brown has been added to doownload center. Members can download thiss pack instantly.

    • How to Create an E-Course in Only 1 Day
    • 6 Keys to Email Results
    • Triple Your Opt-in List Requests
    • 6 Steps to 6 Figures with List Marketing

    These 4 Special Reports are certainly a must read for every aspiring and seasoned Internet Entrepreneurs alike - as Jimmy shows you where the “gold” really is in Internet Marketing!

    This pack comes with Master Resell Rights and is a premium member download.

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    How to Skyrocket Your Targeted Website Traffic in 7 Days- New Product Added To Download Center

    June 21, 2007

    This Product has been added to members area in “Download Center”. Members can log in and download this product rightaway.
    It is a 66-page Special Report shows you various ways to establish various, multiple web traffic streams into any of your websites!

    Definitely worth reading for beginning Internet Marketers and webmasters who would like to add more visitor counts into their web sites.

    Retail Value:$37

    Product comes with Master Resell Rights.This is a premium member download only.

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    Ultimate Newsletter Templates- New Product Added To Members Area

    June 20, 2007

    newslettertemplatespack.jpg

    New Product Added To Members Area.

    27 professional, easy to use newsletter templates with complete reseller’s package. Professional ecover graphics and 175 bonus graphics.

    Members can download this right now after logging in with their credentials.

    This product comes with resell rights

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    Info Product Creation- Weigh Your Options Well

    June 17, 2007

    Information based products are a great option to start internet home business. Ebooks, audio files and video files in downloadable format are the only available options to create info products for internet based home business.

    There are many other methods you can dispense information and generate money. These are ezines, newsletters, blogs, membership sites etc. But these in true sense are info services rather than info products.

    If you wish you can go ahead with the option you desire but if you do not have the required technical knowhow then creating something like ebook is a better option to start with.

    Ebook is a product that most internet marketers start with. Ebooks are easy to create without much technical requirements. All you have to do is to write. Most popular ebooks are in pdf format. They are popular because they are light, fast, easy to create and can be read on any type of computer ( IBM, Mac). They do not need any special type of ebook reader. The only requirement is the acrobat reader which should be installed in user computer. Acrobat reader is freely available. I personally like and recommend use of pdf books. They are a much better choice when compared to exe ebooks.

    All you need is to write your book in Microsoft Word as you normally write and convert that .doc file to .pdf file. It is that simple. For conversion to .pdf file you require a pdf converter. Buying from Adobe is too expensive. Here is one which I personally like. It is cheap and good. They offer trial download also which you can use before you buy this product. It is called PDF Creator and it comes with money back guarantee.

    Audio Files are have a great potential market too. For creating good audio files you would require some basic sound hardware, software for editing the sound. You would have to hire somebody with good voice to speak the information. You would also require online audio players to give the online sample hearing to you visitors. All this increase cost and need for technical knowledge.
    Video files are a great leap in technology. Everything that is hard to understand in words can be easily understood when put in video form. There are a lot of choices in video making. You can make text and image based videos or you can put live demos. You would require video making softwares , good shooting camera and editing software. Again a costly affair for the beginner.

    In my view if you do not have much technical knowledge, you should start with ebooks and then can move on to audio and video files later.

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